Think of this a bit like:

  • advanced RSS where publishers can see number of subscribers
  • a way to subscribe without cluttering your email inbox
  • and also find the blogs of the people you already follow online. The subscriptions are tied to your Atmosphere account (your Bluesky account.)
  • a schema or lexicon for those technically inclined

The full technical details: https://standard.site

Readers (my top picks bolded):

Publication Search (search all of the sites that have implemented Standard Site):

Pulling all valid Publications & Documents into a single chronological feed:

Implement it on an existing website:

Start a new personal blog quickly & easily and associate it with your Bluesky account (no-code options that use Standard Site):

2026-08-6 edit: quick note that website owners CAN implement BOTH rss AND standard site which is what I would recommend right now since not every feed reader supports both (yet.)